In this article, we will cover some examples of how a broadcast audience can be configured based on the tags assigned to clients.
Tags
Let’s assume you have the following clients:
| Client number | Assigned tags |
| 1 | female, 31-35, cinema |
| 2 | female, >50, cinema, theatre |
| 3 | male, 31-35, cinema |
| 4 | male, 31-35, music, cinema, Black list (i.e., the Do not send any messages to this client check box is selected for this client) |
Possible Configurations
Possible audience configurations with these clients might look as described below:
- With the 31-35, cinema, and female tags and the OR operator selected, the system includes the following clients to the broadcast: 1, 2, and 3 as they all have at least one shared tag.
- Client 4 is excluded by default.
- With the 31-35 and cinema tags and the AND operator selected, the system includes the following clients to the broadcast: 1 and 3, as only they have both required tags.
- Client 4 is excluded by default.
- With the 31-35 and cinema tags and the AND operator selected for Group 1, and with the music and male tags and the OR operator selected for Group 2, the system includes the following clients to the broadcast: 1 and 3, as only they have the required tags.
- Client 4 is excluded by default.
With the following settings:
- To include:
- Group 1: the 31-35 and cinema tags and the AND operator
- Group 2: the music and male tags and the OR operator
- To exclude: the default Black list tag, the female tag, and the AND operator
The system only includes client 3 to the broadcast, as he is the only client that has both cinema and 31-35 tags as well as either of the music or male tags selected and is neither female nor blacklisted.
