The daily limit is a certain amount of unique numbers to which a template message can be delivered.
The daily limit for sending messages depends on the company’s channel quality and the number of messages delivered.
The daily channel limit is available in the WhatsApp channel information on the Channels tab.
You can’t remove this limit. To increase the allowed number of broadcasts per day, keep the WhatsApp channel quality high and send more messages.
The number of customer messages doesn’t affect the allowed number of broadcasts per day. The allowed number will only be reduced if the WhatsApp channel quality degrades, for example due to customer complaints.
A single recipient cannot receive:
- more than 2 marketing messages within 24 hours from the same company, if the recipient hasn’t responded to any message;
- more than 4 marketing messages from any company within 24 hours;
- more than 10 marketing messages from any company within 7 days.