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How to Avoid a WhatsApp Business Account Block

Before you connect a WhatsApp channel in your personal edna Pulse account, make sure of the following:

  • In the SettingsBusiness portfolio info section of Facebook Business Manager, you should enter all the information about your company: legal name, country, address, city, postal code, phone number, website (second-level domain).
  • The company’s website contains the same data as in the SettingsBusiness portfolio info section of Facebook Business Manager.
  • Two or more users are added to the business portfolio as administrators who actively use Facebook pages: write posts, add photos, and give likes. To add an administrator, go to the SettingsSecurity center section of Facebook Business Manager and click Add.
  • Two-factor authentication is enabled for all business portfolio administrators in the SettingsSecurity centerTwo-factor authentication section of Facebook Business Manager. Read more in the Meta documentation.

See also additional recommendations for keeping the WhatsApp channel high quality.

What to Do if My WhatsApp Business Account is Blocked

  1. Make sure of the following:
    • The company’s website is available.
    • All official information about the company can be found on the company’s website.
    • There is no mention of prohibited activities on WhatsApp on the company’s website.
      Read more in the Meta documentation.
  2. Write a detailed appeal describing the reason for the blocking of your company’s business account. The recommended language for the appeal is English.
  3. Make sure the appeal contains all the necessary information to prove that the company is not breaking WhatsApp’s rules:
    • The company doesn’t spam customers.
    • The business is legal and complies with WhatsApp’s terms of service and commercial policies.
  4. Send the appeal to your personal edna manager.

If the appeal is unsuccessful, connect a new WhatsApp channel in your personal edna Pulse account using a different business portfolio and legal entity. Find out how to connect a WhatsApp channel.