Adding WhatsApp Channels

Before adding the WhatsApp channel:

  1. Create an account in Facebook Business Manager.
  2. Fill in all data about your company in the Business info section of Facebook Business Manager.
  1. If necessary, verify your account in Facebook Business Manager. This will allow you to send more than 250 template messages per 24 hours and get an official status.
    Read the article to learn how to verify your account.

How to Add a WhatsApp Channel

  1. Go to the Settings Channels section.
  2. Click Add channel and select WhatsApp.
  1. On the page that opens, enter the Facebook Business Manager ID and click Check.
    This sends an inquiry to Facebook to verify the company ID.
  1. Once you have passed verification, fill in the fields described below and click Send to registration.
FieldDescription
Internal channel nameThe name of your channel in edna Pulse. For example, WA for Marketing.
Pricing for the channelThe pricing that applies to the channel.
Country codeThe country code of the phone number that you are registering.
Phone numberThe phone number the WhatsApp Business Account will be registered to. Clients will receive messages from and send messages to this number.
Display nameThe sender’s name. For example, Good Money Consulting. This will be the contact name your clients will see when they receive the messages from you.
Company addressThe company’s business address.
Brief descriptions of the companyA brief description of what the company does.
Company email addressYour company email address.
Company websiteThe company’s website starting with https://. You can add more than one website, if necessary, by clicking the Add website button. You can also add links to profiles of your company in social networks here.
Type of businessThe type of service your company provides. You need to select what applies to your company from the drop-down. The field is mandatory.
WhatsApp account statusThe WhatsApp account status that clients can see under the name of the account. The status will be displayed under the account name on your company, the profile of your account; you can change it later via your personal manager.
LogoYour company’s logo in JPG/JPEG format.
URL to Facebook pageURL to your company’s page on Facebook.
An alternative company nameAn alternative company name by which your client can recognize you. For example, ABC, ABC consulting, ABC Moscow, etc. You can specify more than one alternative name, if necessary, by clicking the Add an alternative company name button.

After that, the channel changes to the Under registration status. The channel may change to the Attention required status in one of the following cases:

  • The company hasn’t passed verification.
  • A request from edna to correspond on behalf of your WhatsApp account hasn’t been approved.
  • The phone number hasn’t been verified. You should accept the verification code and send it to edna.

WhatsApp Channel Information

The Name column contains additional information about the WhatsApp channel:

  • Channel quality: can be high, medium or low.
  • Daily limit: the amount of unique numbers to which a template message can be delivered.

A working channel can have one of the following statuses:

  • Correct: the channel is ready to send broadcasts.
  • Warning: the channel quality has decreased and there is a risk that the daily limit will be decreased. An additional notification is displayed that violations have been recorded in the channel’s operation.
  • Limited: the channel’s daily limit has been reached.

Read the article to learn more about maintaining high WhatsApp channel quality.